For Apple's business, the bigger news this week may be long term --
The rumored iPad giant
IPad sales fell for six consecutive quarters (
Seven of the last nine quarters).
Overall decline in IPad-
This has happened as the smartphone screen size continues to grow larger.
At least in public, Apple doesn't seem too worried about the iPad.
Cook pointed out that the number of people who say they want to buy an iPad but haven't bought it yet is high.
Sales of the IPhone 6 Plus are also good.
So, when the iPad is slipping, that's at least partly because of Apple's own products.
But it also makes Apple more dependent on smartphones.
There are almost two iPhones now.
Apple's sales have increased by more than 30 over half a year ago.
This is "iPad Pro "(
Or iPad Air Plus, or something else)comes in.
A device between the iPad and Mac may be a compelling gadget that the iPhone can't eat ---
It was particularly interesting for some of Apple's customers who recently targeted.
Related: What will Apple announce on Wednesday?
Apple has been trying to get its computers into the labor market.
According to Spiceworks, only 29% of corporate offices have at least one Mac, an online network of millions of IT professionals.
The Ipad, especially the iphone, is much more influential in the corporate world, but they are not fully deployed as Windows does.
Based on laptops and desktops.
In order to start the business, Apple recently established a partnership with IBM (IBM)and Cisco (CSCO)
Hope to use their close relationship with the enterprise IT department.
Apple has also added some.
The productivity capabilities required by the new iOS 9 software, including cursor control and the ability to run two applications on the sideby-side.
Rumors are a 13-inch screen.
If used with a stylus, this device can be a powerful tool for business professionals.
It's going to head-to-
Head of Microsoft (MSFT)
Suddenly popular Surface, it provides customers with a complete Windows 10 PC in the form of a tablet, as well as a cover that can act as a keyboard and a digital pen.
For those who don't need full PC power but still want a big screen to get the job done, the iPad Pro might be a good choice.
Apple is expected to release other product news on Wednesday, including updates to the Mac and Apple TV series.
Recent upgrades to the Apple Watch operating system may help boost sales during the holidays. But the iPad --Apple's second-
Best selling products--
It is possible to turn around in a chance.
IPad Pro can help.