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ITA TOUCH is a leading interactive flat panel and smart board manufacturer in China

apple hikes uk computer prices by around 20% - touch screen desk

apple hikes uk computer prices by around 20%  -  touch screen desk

Apple has raised the price of computers and laptops by about 20%, which makes consumers feel uneasy.
The pound has fallen since Britain decided to leave the EU, the latest blow to British shoppers
Manufacturers are starting to charge £ 2,999 for their Mac Pro desktops.
This is 20% more than the 2,499 earlier this week.
On Thursday, Apple released an improved MacBook Pro, added a fingerprint reader and replaced the function key with a small touch screen, so the price changed.
12in's MacBook Air rose 19% to 1,049 on £ 1,249, 13in £ 999 to £ 1,249 and month infrom £ 1,599 to £ 1,899.
On its desktop, the Mac mini had reached 399 before it was released, but it reached 479 after it was released --
Difference 20%-
Cheapest iMac 4 k from £ 1,199 to £ 1,449
Growth of 21%.
Since the June referendum, the pound has fallen about 18% against the dollar, inflation is accelerating at its fastest pace in two years, and some economists predict an annual rate of 3% next year.
The driver behind this is that the cost of importing goods from abroad is higher due to the weak pound.
An Apple spokesman said: "Apple's international proposal for product prices is based on several factors, including currency exchange rates, local import laws, business practices, taxes and costs of doing business.
"These factors vary by region and time, so international prices are not always comparable to the retail prices we suggest.
"Apple's statement suggests that the pound factor appears large in its decision, but it is well known that the price of the pound against the dollar is fixed, and the dollar has always been strong, aggravating the rising monetary factor.
The company said it also raised prices in the United States, although it could be a weaker profit margin.
Sky News has asked the company to provide more information about rising prices in the US and Europe.
This is not the first time Apple consumers have seen prices rise since Britain voted to leave the EU.
In August, the iPhone 7 and iPhone 7 Plus sold for 599 and 719 respectively, up 11% and 16% from the previous version.
Earlier this week, Microsoft announced a 22% increase in commercial customers for its cloud products due to currency changes.
Earlier this month, Tesco and other supermarkets were also looking to raise wholesale prices by 10%.
Analysis shows that some Apple pre-tax prices -
Compared with the UK that does not include VAT --
A little cheaper in this country.
For example, according to the listing price on its US website, MacBook Pro 13 in is 1% cheaper in the UK in pounds.

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