billboard companies playing big role in l.a. city election - outdoor electronic signs for businesses

Advertising firm Lamar sued Los Angeles two months ago for new digital billboards to be installed in communities such as Sherman Oaks, Silver Lake, Graser Park and ferfax district.
Lamar's participation in urban politics has not stopped.
Since the filing of the lawsuit, the company has funded dozens of billboards for candidates in the May 21 election
Mayoral candidate Wendy Greenhall £ 100, City director candidate Dennis sing £ 100, City Council candidate Curren Price, Nuri Martinez, and Jill Sedillo
Since the billboard company supported the city attorney candidate Rocky Delgadillo in 2001, the advertising company has not played such an important role in the city elections --
Or so much danger.
Court decisions in recent months have darkened dozens of electronic signs.
The billboard company wants the new ruling to allow more people to enter, rather than being opposed by a neighborhood group that is seen as a thorn in the eye.
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Mayo Lamar's race, his logo is relatively small, in many jobs in the city --
Since the beginning of this year, the class community has donated $70,000 worth of signboards to city candidates.
CBS Outdoor, seeking economic losses from the city for losing its digital logo, has spent $13,200 on the Cedillo logo, and the price and city councillor Joe Buscaino spent a total of $13,500, according to city records, who won the primary parade.
The California work organization has spent at least $215,000 on billboards promoting Greuel, Cedillo, Price and council candidate John Choi, who is running in Echo Park --to-
Hollywood District
The organization was heavily funded by the International Brotherhood of Electrical Workers, the main advocate for the new digital logo.
Dennis Hathaway, chairman of the Campaign to Ban Billboard wilting, said the spending "made me very, very nervous ".
"It's obvious to me ,[sign advocates]
They expect to get what they want after the election.
They lost a lot of time in court, and now they go all out. "L. A.
Election 2013: sign up for our email billboard tterthe billboard purchase is especially concentrated in Area 1 and its surrounding areas, where at least 60 signs promote the Cedillo dot such as Cypress Park,
On a trendy York Avenue in Highland Park, there are 10 signs to promote sadiillo.
Ray Baker, vice president of Lamar, declined to say how the company selected candidates.
But Ryan Brooks, vice president of CBS Outdoor, was raving about cédillo, saying the former state councillor "has always supportedbusiness.
"CBS Outdoors wants new rules to allow new electronic billboards to rise in exchange for the removal of other static signs.
"The digital logo has to be in the proper area of the whole city, not just one area," Brooks said . ".
Council candidate Jose Gardia, who opposes Zedillo, said the digital logo was not suitable for zone 1st and criticized Lamar's efforts to install the digital logo on Eagle Rock Avenue.
"I can't see that we will be [want]
"Numbers in CD1," added Gardea.
Zedillo's campaign did not say whether he would allow the use of digital signage in the region.
But Mr. sedello said in a statement that Mr. Lamar's spending did not mean he would receive special treatment.
"If elected, such issues will be reviewed as any other project," he said . ".
Last year, the problem of digital billboards appeared at the forefront, when
The panel of judges ruled that the license for nearly 100 electronic signage and Clear Channel Outdoor owned by CBS must be revoked.
These signs are part of an agreement that Greuel and her mayoral rival, City Councillor Eric Garcetti supported in 2006, which is considered illegal.
Following the ruling, Clear Channel Outdoor filed a legal claim with the city that the loss of digital billboards would deprive it of more than $100 million a year in revenue.
It also established the registration L. A.
An alliance of trade unions, businesses and non-profit organizations that advocate electronic logos.
Clear Channel consultant Fiona Heton has been raising money for city control personality Rell in recent months
Two events were held for her campaign.
Shannon Murphy, spokesman for the Greuel campaign, noted that Hutton had other customers besides the Clear Channel and said Greuel wanted new logo rules to protect residential areas.
"In the end, she doesn't think we should set up digital billboards in the community against digital billboards," Murphy said . ".
The views expressed by Garcetti are basically the same.
"I didn't hear any community frantically saying 'I want a digital billboard,'" he said '. ".
Records show that many of the independent people who support the Eric Garcetti campaign have bought $22,100 on billboards promoting Garcetti's candidacy.
A spokesman for the group said he was not aware of any advertising companies contributing to the group.
In parliamentary elections, both candidates were on billboards to replace Garcetti, which allowed Choi to compete with former Garcetti deputy Mitch O'Farrell.
In the area, two community volunteers bought a billboard for O'Farrell at Echo Park, while those working in California posted slogans promoting Cui above Hollywood and Sunset Boulevard.
I'm helping Cui, too.
Soo Seok is a campaign volunteer and a guest outside Regent.
The company brought to the city's attention this year that it may file a lawsuit for not being able to obtain a new digital billboard license.
Cui described Seok as a friend and consultant and said his lobbying clients would not affect policy decisions.
Seok appeared at this year's campaign press conference as a News contact for Choi.
Cui said he was not prepared to provide a "package policy" on where the new digital signs should go, but suggested that the signs might work in Hollywood. "My No.
"People are concerned about the impact of housing and public safety," he said . ".
O'Farrell objected to the use of any new electronic signs in the area, calling them public safety issues.
"I think they are a disease and they will distract the driver," he said . ".
O'Farrell promises to fight Lamar's demand for digital billboards on Glendale Avenue and Fletcher Avenue in Silver Lake.
Cui said he was hesitant to support the proposal, but did not want to "make any obvious position right now at the intersection of the Billboard ". "david.
Zahniser @ latimes.