loading

A Professional Manufacturer of Smart Interactive Screens For More Than 10 Years 

boston stunt creates pr buzz saw instead of buzz - electronic sign board

boston stunt creates pr buzz saw instead of buzz  -  electronic sign board

(CNN)--
People are definitely talking about the "water youth hunger force", which is after a very wrong publicity stunt, but marketing experts say it's paralyzing a city and putting two people in court, not the best way to build a brand.
Peter Badowski and Sean Stevens allegedly placed the electronic board with the light
As part of a guerrilla campaign, cartoon characters in Boston, Massachusetts.
But the stunt backfired, triggering a bomb scare on Wednesday that led authorities to close the Boston University and the Longfellow Bridge and stop sea traffic from the Charles River to Boston Harbor. (
Watch the movement of placing the bomb squad on the edge)
Badowski and Stevens pleaded not guilty last week to placing prank devices and disrupting behavior.
Marketing experts say many companies are turning to unconventional marketing techniques to attract attention and break the clutter of traditional TV, radio and billboard ads.
"It's a risk when you want word of mouth, not all word of mouth is good word of mouth," Buzzmarketing said . ".
CEO Mark Hughes
"Some negative buzz will be good for you, but something like this is bad for you.
"According to Turner Broadcasting Systems, the devices feature a role called lunar satellites, which were installed in Boston and nine other cities two or three weeks ago
Shirley Powell, spokeswoman
She said 40 devices were placed in each city.
Turner is the parent company of The Cartoon Network that runs the show.
Turner is also the parent of CNN.
The company apologized for the panic. (Full story)
"On the one hand, you can define it as success, but I think it may be cross-border from the perspective of professional marketers and hot marketers, too much," Hughes said.
Hughes is known for convincing a small town to change its name to half. com, Oregon.
It may not be the biggest marketing slip he has ever seen, he said, but "it's in the top three. " (
Interaction: Unfortunate in marketing)
"I think that in any kind of marketing that has never been done, you always ask for forgiveness rather than permission.
However, you must know when you have crossed this line and you must know when you have gone too far, "he said.
Hughes said he canceled his book's marketing plan after 2005 London subway bombings.
"We are going to lay boulders on the sidewalk in Manhattan, and there will be a website address on the boulders ---
Very mysterious, "he said.
"Immediately after the London bombings, we decided not to do so because people naturally think, 'Gosh, is this a bomb or something harmful? '?
Carcarter, Atlanta, Georgia
Media based on guerrilla tactics say fans of the "Aqua Teen Hunger Force" show will recognize the character and think it's interesting, but others who see the logo won't get the joke.
"It could be a better setup for nightclubs and other types of scenes where the person receiving the information would know what this is about, but there are also two, he said: "I'm not afraid. "
"You know, if you put these in a specific environment, like the public space in this post --
9/11 sensitivity, then of course you will have trouble.
New York artist Steve Lambert says it's a mistake for advertisers to try to work together
Choose personal expression.
"They will never get things right," he said . "
Lambert is a member of an organization called the Graffiti Research Lab that shows artists and protesters how to use electronic products to spread their messages.
"Now, you have to pay thousands of dollars to get involved in public space, and even advertisers get cheap for that," he said . ".
"I mean, this campaign should be effective, underground, cost-
It works because it uses these methods instead of buying actual space or buying legitimate billboards.
"A project in the lab called LED Throwies uses tape, magnets, watch batteries and LED bulbs to make a small lamp that is glued to the metal surface.
The group used dozens of lights to write information and draw designs.
The pain is cheap and it's easy for anyone to make, apparently harmless, Lambert said.
But he said it was time.
It makes it difficult for them to produce on a large scale.
"What this marketing company is doing is making a production circuit board that has to be made, adding resistors, photocells, large batteries, wiring," he said, "it makes it more complex, because it needs to be efficient so they can produce a lot of products. ".
"That's why it eventually caught their attention.
What this person noticed was big batteries, wires, circuits.
Phillip Torrone, editor of Make magazine, said advertisers should use better judgment, but called the lunar satellite commission a "neat electronic project ".
The magazine and its website are featuredit-
Design and sell your own components for homemade MP3 players, iPod chargers suitable for mint tin and other electronics.
Altoid tin filled with batteries, wires, and boards may look suspicious, but Torrone says his readers don't have a lot of problems.
"In general, your personal e-enthusiasts will not attack a city through sports," he said . ".
"So that's why you didn't see a lot of manufacturers having trouble with homeland security or whatever,, such things that advertisers come in to accept such e-projects and promote throughout the city can cause problems. "CNN.
Com offers you the latest stories and videos from all over the world, including
Deep coverage in the United StatesS.
News, politics, entertainment, health, crime, technology, etc.
At the press conference, one of the "moon stone" lights that caused panic was displayed.

GET IN TOUCH WITH Us
recommended articles
Knowledge INFO CENTER FAQ
The Future of Collaboration and Learning: Why Interactive Flat Panels Are a Game-Changer
In today’s fast-paced digital era, communication and collaboration tools have become more important than ever. From classrooms to boardrooms, the demand for smart, interactive technology is reshaping the way we learn, teach, and work. Among these innovations, interactive flat panels (IFPs) stand out as one of the most powerful solutions.
 Why Interactive Flat Panels Are Transforming Classrooms and Meeting Rooms
In today’s fast-paced digital world, communication and collaboration tools are more important than ever. Whether in a classroom or a corporate boardroom, Interactive Flat Panels (IFPs) are redefining how we share information, brainstorm ideas, and engage audiences.
Weatherproof & Brilliant: Why Choose Our Outdoor LCD Displays for Maximum Impact

In today’s fast-paced world, grabbing attention is more challenging than ever. Traditional advertising methods are no longer enough to stand out. That’s where Outdoor Digital Displays come in — delivering vibrant, dynamic content that captivates audiences in real time.

🔹 What Is an Outdoor Digital Display?
An Outdoor Digital Display is a weatherproof LED or LCD screen designed to operate in various environmental conditions — including sunlight, rain, wind, and extreme temperatures. These displays are commonly used in public spaces for advertising, wayfinding, and information broadcasting.
Unlock Engagement & Efficiency: The Power of Modern Indoor Digital Displays
In today's fast-paced, visually driven world, capturing attention and communicating effectively within your physical spaces is crucial. Static signs and printed posters simply can't keep up. That's where Indoor Digital Displays step in – transforming how businesses inform, engage, and influence audiences inside their walls.
The Future of Indoor Advertising: Why Digital Displays Are a Game-Changer
In today’s fast-paced world, businesses need innovative ways to capture attention and engage their audience. Traditional static signage is no longer enough—enter indoor digital displays, the modern solution for dynamic, eye-catching communication.
Revolutionize Your Work and Play with Our Portable Mobile Touch Screen
In today’s fast-paced, tech-driven world, flexibility and efficiency are no longer luxuries—they’re necessities. Whether you’re a digital nomad, a creative professional, or someone who values seamless multitasking, our Portable Mobile Touch Screen is designed to elevate your productivity and entertainment experience. Let’s explore why this innovative device deserves a spot in your tech arsenal.
Stop Wasting Budget on Outdated Tech: How Interactive Flat Panels Cut Costs by 40% in 3 Steps

In today’s fast-paced business and education landscapes, clinging to outdated technology like projectors, traditional whiteboards, or non-interactive displays isn’t just inefficient—it’s a financial drain. Studies show that organizations waste up to 15% of their annual IT budgets maintaining legacy systems, while struggling with compatibility issues, energy inefficiency, and productivity bottlenecks.

The solution? Interactive Flat Panels (IFPs). These smart displays aren’t just flashy upgrades—they’re proven cost-cutters. Here’s how to slash your operational expenses by 40% or more in just three actionable steps.
10 Hidden Features of Interactive Flat Panels You Didn’t Know Could Save Time & Money
Interactive Flat Panels (IFPs) have revolutionized classrooms, boardrooms, and collaborative spaces worldwide. While most users focus on their basic functions—touchscreen displays and presentation tools—these powerful devices are packed with underutilized features that can dramatically streamline workflows and cut costs. Below, we unveil 10 hidden gems that turn your IFP into a productivity powerhouse.
Interactive Flat Panel vs. Traditional Whiteboards: Which Saves More Time and Money?
In today’s evolving educational and corporate landscapes, choosing the right collaboration tool is critical. While traditional whiteboards have been classroom and boardroom staples for decades, interactive flat panels (IFPDs) are increasingly seen as the future of dynamic collaboration. But when it comes to saving time and money, which option truly delivers? Let’s break down the financial and operational impacts of both tools to help you decide.
How to Choose the Perfect Interactive Flat Panel: 7 Essential Factors for 2025
In today’s tech-driven world, interactive flat panels (IFPDs) have become indispensable tools for modern classrooms, boardrooms, and collaborative spaces. Whether you’re upgrading your office or building a smart classroom, selecting the right IFPD can transform productivity and engagement. Here’s a streamlined guide to help you make an informed decision:
no data
Established in Oct, 2016, focusing on the interactive high-tech products, specializing in the development of LCD touch screen monitor, interactive whiteboard, interactive learning software, infrared touch screen frame, interactive tablet … etc.
INFORMATION FOR INQUAIRY
Tel: +86 755 28281849
Wechat & whatsapp: +86 13582949978
Address:  Building #123, Mansheng Industrial District, Gongming Town, Guangming District, Shenzhen, China
Copyright © 2022 ITATOUCH| Sitemap
Customer service
detect