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chabad campaign: messages from rebbe at basketball court - digital billboard
The Chabad campaign and the Hapoel Jerusalem basketball club launched an advertising campaign at the home of Malha to spread messages from Jews and Hassidic.
The famous remarks of Lubavitcher Rebbe will appear on the large billboard of the court.
Since last week's European Cup qualifier against French club Roanne, information such as "one of your good things is good for everyone" and "You want to change the world?
Power in your hands will be shown in Malha's home game.
The message is expected to be 32-meter (yard)
In front of thousands of viewers, on the court, watching long digital billboards at home.
In addition, this information will be printed in brochures distributed by the team in thousands of people and on banners on the team's Internet site.
Goal: "encourage love for Israel and increase the Jewish identity.
"In recent years, club president Danny Klein, a traditional Jew, has maintained a close relationship with Chabad --
The Israeli youth organization lubavic has now decided to host and fund the campaign they have launched.
The cost of the event is estimated at NIS 150,000 (about $40,000).
The director of the youth organization, Rabbi Yosef Yitzchak Aharonov, wrote a thank-you letter to Klein saying, "we are sure that your salary will fall from the sky and they will stick to our rabbi and scholar's statement: 'Every one who deals with the needs of public faith, he will pay his wages, which is sacred.
Aharonov added, "as a follower of the Rebbe doctrine of lubavić, he expressed his infinite love for Israel to every Jew, we have not found a glorious friend in you based on politics, faith, gender or department, with the aim of easing tensions and increasing the connection and unity of division.
Klein responded: "I am very happy to have a natural connection with Chabad.
Personally, Hapoel and I are very relevant to this path.
I think it is a great honor to be a partner in this joint venture.
Hapoel Jerusalem was and will be a team representing all classes of Israel-religious or secular.
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