crucial, long-overdue blackberry makeover arrives tomorrow - touch screen keyboard

TORONTO-BlackBerry smartphone manufacturers promise faster devices, a superior typing experience, and the ability to keep work and personal identity separate on the same phone.
This is a vital long-term outcome.
Overdue transformation of Canadian companies.
Motion sten Heins, chief executive officer, Sports Research Co. , Ltd.
On Wednesday, the first mobile phone with the new BlackBerry 10 system will be displayed in New York.
Marketing activities, including Super Bowl advertising, will be accompanied by long-term
Looking forward to debut.
The repeated delay has left once.
In the shadow of the Apple trend to create a BlackBerry
Set up Android for iPhone and Google-driven devices.
Now, there's some optimism.
The preview of the software was well received on the blog.
Financial analysts are beginning to see some room for a rebound.
RIM's share price has nearly tripled to $16. 18 from a nine-
The annual low in September, though still nearly 90% below the $2008 peak of 147.
Most analysts believe the success of BlackBerry 10 is critical to the company's long-term growth. term viability.
Colin Gillis, a BGC Financial analyst, said: "The old model is rapidly outdated . ".
"The user base is still large, but it will rotate.
The question is: where do they rotate? "[pullquote]
The BlackBerry that was created in 1999 has always been on-the-
People doing business
Company information-
Technology managers like mobile phones because they are relatively safe and easy to manage.
Many employees like them because the physical keyboard is easier to type than the touch keyboardscreen iPhone.
When President Barack Obama took office, he couldn't bear to give up.
Oprah Winfrey claims it's one of her "favorite things.
"People are addicted, so this device is nicknamed" CrackBerry ".
"BlackBerry is moving to consumers.
But when the iPhone was released in 2007, it showed that the phone could do more than just email and phone calls.
They can play games, music and movies.
Android offers more options.
Although IT managers still like blackberries, employees take their devices to the workplace ---
Heinz admits RIM is slow to adapt.
Suddenly, the BlackBerry looks very old.
Despite continued growth in BlackBerry sales in many parts of the world, many BlackBerry users in North America have turned to iphone and Android devices.
BlackBerry's global users reached 80 million in the first quarter.
1, before the next drop to 79 millionrecent quarter. In the U. S.
According to research firm IDC, BlackBerry shipments fell from 46% in 2008 to 2% in 2012.
Most of the phones used today are either iphone or Android devices. [sidebar]
RIM has promised that there will be a new system to catch up with by purchasing the technology of QNX Software Systems 2010 Times.
RIM initially said that the BlackBerry 10 will be available in early 2012, but the company later changed the plan to be available at the end of 2012.
A few months later, the date was postponed to early 2013, missing a lucrative holiday.
The incident wiped out $70 billion in shareholder wealth and 5,000 jobs.
Although executives have been offering some new features of BlackBerry 10 for months, Heinz will eventually show off a complete system at Wednesday's event.
Soon the equipment will start selling.
The exact date and price are expected on Wednesday.
RIM redesigned the system to accommodate multimedia, applications, and touch
Popular screen experience today.
Rick Costanzo, executive vice president of global sales at RIM, said in an interview: "Historically, some areas are not our strengths . ".
"Not only did we catch up, we might even be better than some of the games we have now.
"RIM's new system provides" no one can reach it, "Costanzo said ".
The new operating system promises better multitasking than the iPhone or Android.
Just swipe your finger on the phone display to switch to another program.
All emails and notifications for apps like Twitter and Facebook go to the BlackBerry center and even if you open another app, you can swipe your finger to access this nerve center.
You can go through, open an email, or return to the previous app without opening the email.
"You will not enter and leave the application;
"You browse the app with a simple gesture of your finger," Costanzo said . ".
You can keep the application running.
You can flow between them effortlessly.
So this is unique to us.
Still, multitasking is limited.
If you are watching the video, it will still run when you check the email.
However, if you decide to open the email and resume after it is completed, it will be suspended.
BlackBerry touch-
The on-screen keyboard promises to learn the user's writing style and suggests words and phrases to complete, which is beyond the typo correction provided by competitors.
See what you want and flick to the message area.
The BlackBerry offers the best keyboard, says Costanzo.
Gus Papageorgiou, financial analyst at Scotiabank, who has already tried it out, agrees with this assessment and says the keyboard can even learn and adjust based on your thumb position.
The first BlackBerry 10 phone only touch screen.
RIM says it will release a version with a physical keyboard in the near future.
This is the area that RIM is good at, and one of the reasons why many BlackBerry users remain loyal, despite the temptation to switch.
Another notable feature of BlackBerry Balance is that it allows two characters to be used on the same device.
Enterprises can maintain data security without forcing employees to obtain a second device for personal use.
For example, IT managers can prevent personal applications from running within the corporate firewall, but these managers do not have access to personal data on the device.
With the balance, "you can switch from working mode to personal mode," Papageorgiou said . ".
"I think it will attract a lot of people.
"RIM also claims that the BlackBerry 10 browser will be faster and faster than the browser for laptops and desktop computers.
According to Papageorgiou, early independent testing between BlackBerry 10 and iPhone supports this claim.
However, regardless of the progress of BlackBerry 10, the new system will face a key drawback: it will not have applications written by external companies and individuals like the iPhone and Android.
RIM said it plans to launch the BlackBerry 10, which contains more than 70,000 applications, including the first app developed for the RIM PlayBook tablet in 2011.
Even so, this is only a tenth of the iPhone and Android.
Papageorgiou said that the original organization will include the most popular organizations such as Twitter and Facebook.
But RIM will have to convince others to make BlackBerrys because they are already trying to keep up with the iPhone and Android.
Like many analysts, Papageorgiou recently upgraded RIM's stock, but warned that long-term BlackBerry users will have to get used to the brand new operating system.
He said that if RIM's current user upgrade is about the third and the company is able to get 4 million new users overseas, RIM may be successful, especially in countries where BlackBerry is still very popular.
IDC said smartphone shipments rose 44% in 2012.
If these trends continue, BlackBerry is likely to grow even if iPhone and Android users do not switch.
"It's not necessarily the best smartphone on Earth, it's not necessarily RIM's success," he said . ".
"I think the big question, though, is it too late if it fails?
Are the other two ecosystems too developed for anyone to catch up?
This is a big risk.