daktronics leads re-imagination of fashion show’s plaza with cutting-edge led technology - led display screen

LAS VEGAS, Jan. 18, 2016 (GLOBE NEWSWIRE)--
Outdoor Fashion Show Plaza Las Vegas-the front door of the strip's largest retail destination, with an area of 2 million square feet, and recently, with the completion of a new dynamic LED video display created and developed by daktrooper, becoming brighter and more fun, daktrooper is an industry leader, staff and manufacturing space based on the number of LED technologies installed.
Displays that support LED video include LED video columns, billboards, and tent tower monitors-
The full content of the recently completed redevelopment and expansion of the fashion show Square, which is located along Las Vegas Avenue.
A photo attached to the announcement is of different sizes, covering an area of 10,000 square feet, with a peak of 112 feet, the sign features a daktron proprietary LED video display technology-a hybrid formula designed specifically for the Las Vegas environment with higher brightness and sunlight --
Reduce contrast to reduce cleaning
Experience in other technologies.
A total of 12 signage-
4-million led
Plus megapixels, about 7,000 LED modules, with color capacity of 281 trillion colors and 69 speakers on 68 amplifier channels, with a maximum output power of 48,000 watts.
They cover the entire square, divided into 20 areas, providing customizable coverage for everything from localized background music to small concert-level performances.
15 trucks were used to transport 1,450 miles to Las Vegas from the company's factory in dakorong Nakota.
"While these figures illustrate the importance of these facilities, which are now the largest and brightest on the Las Vegas Trail," said Ed Wasserman, special project director for daktrooper: "They didn't start talking about the importance of our proprietary technology, which ensures a brighter, more impactful experience. ".
"At Dako electronics, we believe that Times Square and Las Vegas Avenue are two major global locations that fully adopt LED technology.
This year we have installed over 30,000 square feet of LED signage in Times Square and we believe Las Vegas is on the cusp of a similar growth.
Following our SLS installation in Las Vegas in 2014 and our fashion show in 2015, we are proud to lead this LED evolution in neon city.
"Daktrooper works as the lead project designer and LED logo provider as the general contractor for the project, which took over 18 months to complete and participate in various seed projectscontractors.
This includes all the large monitors on the square, as well as the refurbished LED monitors in the mall, including the iconic three-
Screen LED video display on runway of fashion show Hall.
General Growth Property (GGP)
The owner of the fashion show is responsible for major structural improvements. Las Vegas-
Company of visual signs for installation of displays; and Las Vegas-
The best organization to oversee network operations
Run, schedule and provide proof of performance reports for fashion shows and their advertisers.
Content is always king, according to Wasserman, so considerable attention is focused on keeping the best content in the business to ensure the delivery of quality videos and images.
Content is provided by various content creation teams. New York City-
Program-based storytelling in cooperation with Las Vegas-
Based on Brian Henry Design, a complete programming menu was created for the platform.
This includes 3-
D. animated fashion show Brand point, three animated mood points featuring iconic Las Vegas images, one from up-and-
The upcoming artist and Instagram selfie spotlight, a custom app that gives visitors to Las Vegas a chance to take selfies and then see their face bigger --than-
Life on Las Vegas Avenue.
"The new LED display for the fashion Show is a huge and unique digital canvas," said Phil Lenger, president/chief creative officer of Show Tell . ".
"Multiple screens, surfaces, and huge scales require a whole new visual language.
Storytellers and marketers like the challenges and opportunities to make compelling content by using images, colors, proportions, sports, and interactivity in animations and videos, these animations and videos are now part of the fashion show. screen show.
The new square of the fashion show changed the experience of all visitors traveling to Las Vegas Avenue.
"The house in Brooklyn, New York, created a special four in sports.
The minute holiday was spectacular in November.
2015 and ranthrough January. 1, 2016.
According to Dan De gloria, Partner/creative director of House in sport, the unique shape and configuration of these housesof-a-
The intimate screen opens up a whole new world full of creative possibilities.
"We use design, animation, live broadcast to conceive storytelling.
The actions and visuals we have never had before.
The image runs through the square from the screen to the screen, surrounding the towering pillars, syncing in a dynamic way, allowing the audience to watch the show from any vantage point.
In addition to the amazing screen, there are audio features that make the holidays even more spectacular.
Working with Antfood on music and sound design, the work really came together to create an unforgettable performance for all audiences.
"Another partner of the project is the Current House in Atlanta, Georgia-
The advertising company that makes the brand image of the fashion show.
"A project of this size and scope clearly requires the cooperation of many companies to achieve our vision to deliver LED videos that are state-of-the-art in today's technology," Wasserman said . ".
"We are proud, excited and honored that we have led a very talented team of contractors and consultants who have contributed to the overall experience.
According to Jim Hailman, senior general manager of fashion show and certified by the Civil Service Commission (CSM)
Evolution of physical shopping centers in e-commerce era
Business needs to provide an experience where shoppers cannot access the Internet.
"Today, retail destinations are more than just shopping," he said . "
"They offer a variety of forms of experiential entertainment, from retail therapy and dining to pure acting.
The latest enhanced video images on the fashion show Square provide another form of premium entertainment before our guests walk in.
We are proud and excited about this visually stunning and fascinating feast that reflects the service offered daily by the brand and the unique experience fashion show.
To see the new daktrooper LED video display at the fashion show, watch this video.
About daktronicsdaktrotter helping its customers influence the audience and the big
Format LED video display, message display, scoreboard, digital billboard and control system in sports, commercial and shipping applications.
Established as an American company in 1968
Daktrooper, a US-based manufacturing company, has developed into a global leader in audio.
Vision Systems and implementation with offices around the world.
Find more information on www. daktronics. com.
About the 2 million-square-foot fashion show, the fashion show is the largest shopping destination on Las Vegas Avenue and one of the largest shopping centers in the United States.
Hosted by Neiman Marcus, Saks Fifth Avenue, Macy's, Dillard, Nordstrom, Dick and Forever 21, the fashion show features over 250 stores and one-of-a-kind boutiques.
Fashion shows are owned and managed by General Growth Properties Ltd.
S & P 500 focuses on owning, managing, leasing and re-developing high-quality retail properties across the US.
GGP is headquartered in Chicago, Illinois and listed on the New York Stock Exchange in the name of GGP.
Become a fan of fashion shows on Facebook and Twitter @ FashionShowLV.
The fashion show is located at 3200 Las Vegas Avenue.
For more information, please visit www. thefashionshow. com or www.
Grand Canal. com.