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ITA TOUCH is a leading interactive flat panel and smart board manufacturer in China

four reasons why your next marketing move should be a whiteboard animation video - whiteboard

four reasons why your next marketing move should be a whiteboard animation video  -  whiteboard

They say a photo is worth 1,000 words, but what if you don't need to choose?
Whiteboard animated video is an important tool for marketers to try to convey complex ideas in a compelling way --
There is no "talk head" or expensive video production.
Because they will be professional quality audio with Real
Whiteboard animations come to life in front of the audience and even make dry materials interesting.
But if you are hesitant about this, there are four more reasons to consider whiteboard animation for the next marketing project: the idea of making any marketing video can be daunting, but companies like the one that specializes in Whiteboard Animation make it fast and painless.
To help customers express their information, the company starts with a worksheet that evaluates customer goals, video basic talk points, and potential visuals.
Next, they drafted a script and created a visual storyboard for the client to review.
Because they do animations as well, they think about run time and visual elements when writing scripts so everything is synchronized.
They return the script and storyboard to the client for review.
A small number of green indicates the order of numbers that the drawings appear on the film.
After editing and approving the script, the client will select voice-
Artists who do audio.
The animator will take over only if the audio is complete and they have signed it on the audio.
Their job is to bring storyboard elements to the final clip.
As Anika Orrock, a shop employee, explains, "storyboards are conceptual and therefore a rough sketch to convey ideas and drawings.
The film artist translates the story board into the final film.
This means that the actual drawings in the movie are not only cleaner, but depending on the mythical film artist who is engaged in hand-made, the style may be slightly different!
"The whole process can be completed in a few weeks, and your team has invested very little time and effort.
The final product is a professional quality video showing your custom promotions.
Making marketing videos of any quality can be time-
Consume and be expensive, especially if your goal is to get good video and sound quality.
The whiteboard animation is done on per-minute basis (
About $1,500 per minute)
, Because you approve the script in advance, you can affect the final cost by simply trimming the script as basic.
According to Draw Shop, the metaphorical aspect of Whiteboard Animation, coupled with the advantages of presenting a complete visual history on a canvas, provides an optimal information formatSuitable for long time
Keep long-term memory.
In other words, compared to presentations from other media, viewers tend to keep the information they see in the whiteboard video.
Also, this comic
Style animation attracts the attention of the audience more than other types of videos, thus increasing the interest and retention of the audience.
"The simpler the object is, the less effort the brain needs to process the image," explains neuroscientist and PhD at the painting shop. D Carla Clark.
"Apply this nervous system.
Psychology of whiteboard video
Speaking of which, we pay more attention to the simplicity of whiteboard video.
This has long released the ability to digest narrative.
Using the artist's shand in Whiteboard Animation provides a vivid visual process in which viewers consume this information step by step in logical order
This keeps the audience busy and prevents the waste of attention.
"In addition to the favorable learning structure, the first step --by-
Steps to publish key information in anticipation-
Architecture, cartoon fashion has caused a lot of small bursts-
Dopamine, neurotransport
The observers of the whiteboard video are rewarded by watching your messages constantly through their own brains.
"The beauty of whiteboard animated videos is that they have huge public appeal," Clark explains . ".
"They will not be based on age or gender, nor will they be in the mouth-spenders and in-
Deep reader, or well
Well informed and new to the industry.
A study conducted by Clark compared 1,000 whiteboard viewers with 1,000 head viewers who spoke (
Mixed Blood aged 22 to 65
, Found that whiteboard viewers are three times more likely to share videos on social media than the former, the possibility of recommending and purchasing the service is twice as likely as the latter, and recalling the facts and information being delivered.
Since every stock or recommendation is free marketing for your company, this is a compelling statistic.
Taking into account the effectiveness and economic benefits of whiteboard animation, it is surprising that it has not been widely used.
Now is a good time for your company to test this medium while your competitors still rely on the old content format.

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