A Professional Manufacturer of Smart Interactive Screens For More Than 10 Years
Hollywood executives are not very different from the stars they hire.
They want to be seen at the right booth in the right restaurant.
They work in the back room.
Party at the awards party
They would rather die than leave a place on the annual power list for Hollywood journalists.
Peter Rice, who was appointed chairman of Walt Disney on Monday, avoided the show. Mr.
After nearly 30 years in various Fox departments, 51-year-old rice became president of 21st Century Fox more than a year ago.
If it weren't for the accidental acquisition of a large stake in Rupert Murdoch by Walt Disney, he would probably stay indefinitely --
Shareholders approved a deal this summer.
When the regulator signs on $71.
It is expected that there will be 3 billion transactions in the coming months.
Rice will be responsible for the combined TV assets of the two companies, which were already huge even before the merger.
Though he may be the most powerful executive in the industry.
He will supervise a radio network, a series of cable channels and a huge studio.
His low-key demeanor is unlikely to change.
Colleagues call him "even-
"Amiable" and "mysterious ".
"At work meetings, he liked the Socratic approach and he was not afraid of silence and often allowed some deputies to describe it as intimidation and deliberate long pauses.
When he marks on the erasable whiteboard wall in his office, or stays at home on a secluded Hill with his wife and children, he seems very reassured, located in a closed suburb of the San Fernando Valley.
Disney announced it.
Rice's new job requires him to report directly to Robert.
Disney CEO Iger
This is the first time in his career.
Rice's boss will be outside Murdoch.
This appointment also means that his name is likely to be talked about in one of Hollywood's most popular living room games: when Mr.
Edgar's contract is over in three years?
If, however, such a conversation is to obtain any attraction, Sir
Rice will have to stand out from a company that usually promotes from.
He also has to prove that he is superior to a long-time Disney executive in his 50 s: Kevin Mayer, who manages the company's streaming services and international media operations portfolio, as well as Bob chambeck, president of theme parks and consumer goods.
This job is not easy. Mr.
Rice will be responsible for filling the countless hours of television content that the Disney family has long broadcast and cable network schedules, as well as various Fox channels that already fall within his remit.
This means ABC, Fox, Freeform, Disney Channel, Disney Junior channel, Disney XD, Freeform, National Geographic Channel and FX, not to mention the TV studio after the merger of the two companies
Rice in charge of a very wide range of fares-
Everything from "Atlanta" to "puppy friends.
"His briefing will include fixing ABC, which has been ranked last among the four broadcast networks and improving the fate of the depressed Disney Channel.
Disney is counting on him too.
Rice and his team will look for shows that attract Hulu users.
When the deal is officially concluded, Disney will become the majority owner --
A new streaming service will be launched next year.
While Disney has said it will welcome programs inherited as part of its purchase of Fox, such as the FX series The American Horror Story-
Reach out with the devil's hand to get the weird image of the baby to market its new season --
It could be a tough problem for this family. Friendly empire.
After all, this is a company that uses "Little Mermaid" songs as reserved music on the phone system.
Tom Rothman, a former Fox executive in charge of Sony film group, said he believed
Rice is ready to meet the challenge.
"Peter can do something that is almost impossible. it is to combine the true vision of creativity with the wisdom of business . "Rothman said.
"Every major decision in these senior positions involves both skills, and this integrated intelligence is very rare. ”Mr.
Rice, who was rarely interviewed, declined to comment on the article.
He grew up in South London and worked for him.
In 1987, Murdoch worked as a summer intern at 20 th Century Fox.
In 2014, he wrote in Variety magazine: "When I returned to college at the end of the summer, I never thought about working elsewhere.
Graduated from the University of Nottingham in 1989, after receiving a degree in American studies.
Rice joined the Fox marketing department in the 20 th century, and later in Independence Day and the first X-Men” film.
Many of his colleagues noticed his rapport with the Murdoch family.
The reason for his relationship with Fox is family relations.
"The Boss admires Peter's dad very much," said David Hill, a former Fox Sports executive.
Rupert Murdoch, he added, "loves pure stallion and clearly understands the pedigree. ”Mr.
Rice's father, Tom Rice, is an official of the electrical, electronic, telecom and Plumbing Union, which works with Mr. Rice
In 1986, Murdoch ignored organized labor when he finally succeeded in moving News International's printing and publishing business from Fleet Street to the Wapping area in London.
The move has aroused strong protests in the history of the British press and the Labor Party.
Later, Tom Rice entered Murdoch and eventually became the managing director of Irish News International.
He passed away on 2009.
When his father worked for the gentleman
Mr. Murdoch in Dublin
In the tycoon's Los Angeles business, Rice is rising to help him attract talented people --and-
People like director buzz Luman.
At 2000, Mr. Fox.
Rice is president of its professional film division, Fox Searchlight.
He turned the unit into an Oscar and a box.
The office superpower, which offers a unique blow after another, most of the budget is below $15 million
This is his greatest achievement.
Films released during the Fox Searchlight term include Miss Sunshine, Napoleon's explosives, sideways, 28 days later, and The Last King of Scotland. Millionaire in the slums and Juno.
Jason Reitman said: "His support feels like the wind on your sail . " His "Juno" won $0. 231 billion worldwide in 2007 to win one for Diablo Cody's script.
"I never had a bad conversation with him.
For most of the past decade,
Rice has been in charge of the company's television assets, excluding Fox News.
He increased his foreign exchange budget, attracting top creators such as Donald Glover“Atlanta”).
At the same time, Fox TV has produced popular programs for Fox Channel and other networks, including the Americans (FX), “Empire” (Fox)"This Is Us "(NBC)
"Modern Family "(ABC)
And "Home "(Showtime).
He said: "He started as a student from the 20 th Century Fox. he just became bigger and bigger . "
Hill, a former Fox executive, believes that,
Rice said he has maintained close contact with actors, producers and directors and "has a comprehensive understanding of the factors that support income ".
However, his resume is not flawless.
In 2006, while running the Fox Searchlight, he made a film segment for the young fox atom.
Some of its successes, such as the horror sequel, 28 Weeks Later, were drowned out by a dumb parade: "Rock singer", "Miss March", "Round 12.
In 2009, the Fox atom rose in the mushroom cloud.
Another sign against him is that the Fox radio network has struggled to find sustainable hits in recent years. Mr.
Rice remained at Fox when other companies found him.
Last year, as part of the search for a new director for Sony Entertainment, Sony talked to him. Rice a five-
He was promoted to president of 21st Century Fox, a job that does not include the supervision of Fox Film. What Mr.
What Rice didn't know at the time was,
Murdoch and his son, Lakeland and James, have already spoken to Disney.
Given his overall record, his next employer bet
Rice's attitude towards TV is more successful than Disney's plan before agreeing to buy Fox. Mr.
On her journey from Fox to Disney, Rice will not go alone: John Landgraf, head of foreign exchange, will accompany him;
Dana Walden,
President of Fox Television Group; and Gary E.
Knell, head of National Geographic Partners.
At a time when competition has never been as intense as it is now, Disney is counting on the Rice team to offer click-through rates, especially in the area of children's television, as Netflix has become a major attraction for young audiences.
Button navigation for Disney-
For some Fox alumni, upward culture can be a challenge and they will leave a less structured working environment that Mr Fox has cultivatedMurdoch. But Mr.
General Bearing of rice-
Keep your head down and check your self
It could be a good choice for an organization that values executives, and they don't think they're bigger than the company they work.